SEO Best Practices
I am a beginner in SEO, while goggling around for SEO best practices I came across various dos and donts which I have listed below as Tips for beginners like me, also I will be updating these as I go on learning further.
- SEO isnt a one-time event.SEO requires a long-term outlook and commitment.
- Content is king, so be sure to have good, well-written and unique content that will focus on your primary keyword or keyword phrase.
- The current trend for site navigation is using jquery/java script menus, be sure to put text links somewhere on the page for the spiders to follow.
- Be sure you have a unique, keyword focused Title tag on every page of your site.
- if you are not a famous/major brand or company your business name will probably get few searches so if you want to include your company/business name in the keywords list put it at the end.
- Add new, useful content to your pages on a regular basis. Content freshness adds relevancy to your site in the eyes of the search engines.
- Have web analytics in place at the start so you can track whats working and whats not.
- Include a site map page. Spiders cant index pages that cant be crawled. A site map will help spiders find all the important pages on your site,
- Use your keywords as anchor text when linking internally. Anchor text helps tells spiders what the linked-to page is about.
- Make your URLs more search-engine-friendly by naming them with clear keywords.
- Avoid Flash animation or use of frames they might look pretty, but it does nothing for your SEO
- Focus on search phrases, not single keywords, and put your location in your text.
- Use keywords and keyword phrases appropriately in text links, image ALT attributes
- For sites whose content doesnt get updated frequently, writing blogs is a good solution for them as search spiders like fresh text.